Business Name: MS Appliance Repair Services
Service Area: Aurora, IL and nearby service areas
Contact Email: msappliancerepairsvc@gmail.com
Phone: (773) 574-8629

MS Appliance Repair Services respects your privacy and takes the protection of personal information seriously. This Privacy Policy explains how we collect, use, share, store, and protect personal data when you visit our website, request appliance repair service, submit a contact or booking form, communicate with us, or receive service from our technicians.

This policy is written for a U.S.-based appliance repair company and includes privacy practices designed to support compliance with applicable U.S. privacy laws, international privacy principles, GDPR-style data rights, California privacy rights where applicable, and communication consent rules. GDPR guidance recognizes rights such as access, correction, deletion, restriction, portability, objection, and transparency, while California privacy law recognizes rights such as knowing, deleting, correcting, and opting out of sale or sharing where applicable. 

By using our website, submitting your information, booking an appointment, communicating with us, or receiving service from MS Appliance Repair Services, you agree to the practices described in this Privacy Policy.

 

1. Information We Collect

MS Appliance Repair Services may collect personal information directly from customers, automatically through website technology, or during appliance repair visits.

1.1 Information You Provide Through Contact or Booking Forms

When you contact us or request an appointment, we may collect:

• Full name
• Email address
• Phone number
• Service address
• Preferred appointment date and time
• Service type requested
• Appliance type
• Appliance brand, model, or issue description
• Message content submitted through a form
• Photos or videos you choose to provide
• Billing or payment-related information, where applicable

This information helps us schedule appointments, understand the appliance issue, provide service updates, prepare technician visits, and communicate clearly with customers.

1.2 Information Technicians May Collect During Service

During an in-home or business service visit, our technicians may collect additional repair-related information, including:

• Appliance model number
• Appliance serial number
• Appliance age or condition
• Diagnostic findings
• Parts installed or recommended
• Photos of the appliance or damaged part
• Repair notes
• Safety concerns
• Customer approval records
• Warranty-related documentation

Technicians collect this information to document service properly, support warranty records, confirm repair history, prevent false claims, and help resolve future service questions.

1.3 Information Collected Automatically

When you visit our website, certain technical data may be collected automatically through cookies, analytics tools, server logs, or similar technologies.

This may include:

• IP address
• Browser type
• Device type
• Operating system
• Device identifiers
• Pages viewed
• Time spent on the website
• Referring website or search engine
• Approximate location based on IP address
• Form interaction data
• Website usage data
• Cookie identifiers

We use this information to understand website performance, improve user experience, protect the website from misuse, and measure marketing effectiveness.

2. How We Use Personal Information

MS Appliance Repair Services may use personal information for the following purposes:

• Schedule appliance repair appointments
• Confirm appointment details
• Send appointment reminders
• Dispatch technicians
• Provide repair quotes
• Diagnose appliance issues
• Complete repairs, maintenance, tune-ups, installations, and part replacements
• Process payments
• Send receipts or invoices
• Maintain repair records
• Maintain warranty records
• Respond to customer questions
• Provide customer support
• Order replacement parts
• Confirm part compatibility
• Handle cancellations, rescheduling, refunds, and warranty claims
• Improve website performance
• Improve service quality
• Prevent fraud, fake bookings, chargebacks, and service abuse
• Protect the safety of customers, technicians, and company property
• Comply with legal, tax, accounting, regulatory, and insurance obligations
• Send occasional service-related updates or marketing messages when permitted by law and customer consent

We do not use customer data to make fully automated decisions that produce legal or similarly significant effects.

3. Legal Basis for Processing Personal Data

Where privacy laws require a legal basis for processing personal information, MS Appliance Repair Services may rely on one or more of the following grounds:

Contract Performance

We process personal information to schedule appointments, provide appliance repair services, send service confirmations, dispatch technicians, process payments, and fulfill customer requests.

Consent

We may rely on consent when customers submit forms, agree to receive communications, opt in to marketing messages, provide photos, or authorize certain data uses.

Customers may withdraw consent at any time by contacting us or using the available opt-out method.

Legitimate Business Interests

We may process personal information to operate our business, prevent fraud, verify appointments, improve services, maintain records, document repairs, protect technicians, respond to disputes, and secure our website.

Legal Compliance

We may process and retain information when required for tax, accounting, insurance, regulatory, legal, warranty, or dispute-resolution purposes.

4. SMS, Phone, and Email Communications

By providing a phone number or email address to MS Appliance Repair Services, customers consent to receive service-related communications from us.

These communications may include:

• Appointment confirmations
• Appointment reminders
• Technician arrival updates
• Rescheduling notices
• Quote follow-ups
• Part-order updates
• Repair status updates
• Warranty-related messages
• Payment or invoice reminders
• Customer support responses

Message frequency may vary depending on the appointment, but customers may receive up to 5 service-related messages per appointment, with additional messages possible if the appointment is rescheduled, parts are ordered, or the repair requires follow-up.

Standard message and data rates may apply.

Opting Out of SMS or Marketing Messages

Customers may opt out of SMS marketing messages by replying STOP to any marketing SMS. Customers may also contact us directly and request to stop receiving marketing calls, texts, or emails.

For email marketing, customers may follow the unsubscribe instructions in the email or contact us at:

msappliancerepairsvc@gmail.com

Service-related transactional messages may still be sent when necessary to complete an appointment, provide a requested service, respond to a customer inquiry, process a payment, address a warranty claim, or comply with legal obligations.

FCC guidance states that consumers may opt out of robocalls or robotexts at any time and in any reasonable manner. Federal Register materials also explain that covered callers must honor do-not-call and consent-revocation requests within a reasonable time, not exceeding 10 business days where the rule applies.

5. Marketing Communications

MS Appliance Repair Services may send occasional marketing messages only where permitted by law and, where required, with customer consent.

Marketing communications may include:

• Seasonal appliance maintenance reminders
• Service promotions
• Repair tips
• Follow-up offers
• Local service updates

Customers may opt out of marketing messages at any time. Opting out of marketing does not cancel appointment-related, billing-related, warranty-related, or legally required communications.

We do not sell or rent customer contact details for marketing purposes.

6. How We Share Personal Information

MS Appliance Repair Services shares personal information only when necessary to operate our business, provide services, protect our rights, or comply with legal obligations.

We may share information with the following categories of third parties:

Licensed Technicians and Staff

We share appointment, appliance, service, address, and contact information with technicians and staff so they can complete service properly.

Subcontractors or Service Partners

If we use qualified subcontractors or service partners, we may share information needed to complete the requested repair or service.

Payment Processors

We may share payment-related information with payment processors to process customer payments, refunds, invoices, or chargeback responses.

Scheduling and Booking Providers

We may use scheduling software, booking systems, communication tools, or customer management platforms to manage appointments and customer records.

Analytics Providers

We may use analytics tools, such as Google Analytics, to understand website traffic, page performance, and user behavior.

Hosting, IT, and Security Providers

We may share data with website hosting companies, IT support providers, security tools, backup providers, and related vendors that help us operate securely.

Parts Suppliers or Manufacturers

When ordering parts or processing manufacturer warranty claims, we may share appliance model information, serial numbers, repair records, or other details required to confirm part compatibility or claim eligibility.

Legal, Regulatory, Insurance, or Law Enforcement Authorities

We may disclose information when required by law, subpoena, court order, insurance claim, tax obligation, regulatory request, fraud investigation, safety issue, or legal dispute.

MS Appliance Repair Services does not sell or rent personal information.

7. Fraud Prevention and Business Protection

MS Appliance Repair Services may collect, use, and retain certain information to protect the company from scams, fake bookings, false claims, chargebacks, payment disputes, review extortion, warranty abuse, and other improper conduct.

This may include:

• Appointment records
• Technician notes
• Service photos
• Call logs
• Text messages
• Email communications
• Payment records
• Invoice history
• Customer approvals
• Address verification
• Appliance photos or serial numbers
• Warranty claim history

We may use this information to verify service, defend against false claims, respond to chargebacks, enforce our policies, protect technicians, and prevent repeat abuse.

Customers must provide accurate information. MS Appliance Repair Services may refuse service, cancel appointments, deny warranty claims, or restrict future bookings if a customer provides false information, refuses verification, misuses company policies, or acts in bad faith.

8. Data Storage and Security

MS Appliance Repair Services uses reasonable administrative, technical, and physical safeguards to protect personal information.

Security measures may include:

• Secure servers
• Password-protected systems
• Access controls
• Encryption where appropriate
• Limited staff access
• Staff confidentiality expectations
• Secure payment processing providers
• Recordkeeping controls
• Malware, spam, or security monitoring where applicable

The FTC advises businesses to understand what personal information they hold, who has access to it, and how it moves through the business as part of strong data security practices. (Federal Trade Commission)

No website, email system, database, phone system, or online transmission method can guarantee absolute security. Customers should avoid sending highly sensitive information through unsecured channels unless necessary.

9. International Data Transfers

MS Appliance Repair Services operates in the United States. However, some website tools, analytics providers, email platforms, scheduling systems, payment processors, hosting providers, or cloud services may store or process data on servers located outside the customer’s state, region, or country.

When personal information is transferred or processed outside the user’s country, we take reasonable steps to use service providers that maintain appropriate privacy and security protections.

International visitors should understand that their information may be processed in the United States, where privacy laws may differ from those in their country.

10. Data Retention

MS Appliance Repair Services keeps personal information only as long as reasonably necessary for business, service, legal, accounting, warranty, tax, fraud-prevention, and dispute-resolution purposes.

We may retain data:

• Until the appointment is completed
• During the applicable repair or parts warranty period
• For a reasonable period after the warranty expires
• As needed for accounting, tax, insurance, or legal compliance
• As needed to resolve disputes, chargebacks, complaints, or claims
• As needed to prevent fraud, repeated no-shows, fake bookings, or policy abuse

When data is no longer needed, we may delete, anonymize, archive, or securely retain it according to our business and legal requirements.

11. Customer Privacy Rights

Depending on where you live and which privacy laws apply, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of personal information
• Restrict certain processing
• Object to certain processing
• Request data portability
• Withdraw consent
• Opt out of marketing communications
• Opt out of sale or sharing where applicable
• Request information about how your data is collected, used, and shared

GDPR-style privacy frameworks recognize access, rectification, erasure, restriction, portability, objection, and transparency rights, while California privacy law gives eligible residents rights including the right to know, delete, correct, and opt out of sale or sharing where applicable.

How to Exercise Your Rights

To submit a privacy request, contact us at:

Email: msappliancerepairsvc@gmail.com
Phone: (773) 574-8629

Please include:

• Your full name
• Phone number or email used for service
• Service address, if applicable
• The type of request you want to make
• Proof needed to verify your identity, if requested

To protect customer privacy and prevent scams, we may verify your identity before fulfilling a request. We may deny or limit requests where the law allows us to retain information for service records, warranty claims, fraud prevention, accounting, legal compliance, chargeback defense, dispute resolution, or safety reasons.

12. California Privacy Notice

If California privacy laws apply to you, you may have additional privacy rights, including the right to know what personal information we collect, use, disclose, sell, or share; the right to request deletion; the right to correct inaccurate information; and the right to opt out of sale or sharing where applicable.

MS Appliance Repair Services does not sell personal information.

If we use advertising or analytics tools that may qualify as “sharing” under certain California privacy rules, eligible California residents may contact us to request more information or opt out where applicable.

We will not discriminate against customers for exercising privacy rights.

13. Children’s Privacy

MS Appliance Repair Services does not direct its website or appliance repair services to children under 13 years old.

We do not knowingly collect personal information from children under 13. If a parent or guardian believes that a child has submitted personal information to us, they may contact us and request deletion.

Only adults should book appliance repair appointments or authorize service visits.

14. Cookies and Tracking Technologies

Our website may use cookies, pixels, analytics scripts, tags, and similar tracking technologies to operate the website, remember user preferences, measure performance, improve marketing, and understand visitor behavior.

Cookies may help us:

• Keep the website functional
• Analyze website traffic
• Understand which pages customers visit
• Improve website layout and content
• Measure booking form performance
• Detect security issues or misuse
• Improve advertising and local service visibility

Customers can control cookies through browser settings. Blocking cookies may affect certain website features or form functionality.

For more details, please review the Cookie and Tracking Technologies section below.

Cookie and Tracking Technologies Section

1. What Are Cookies?

Cookies are small files placed on a browser or device when a person visits a website. Cookies help websites function, remember preferences, measure usage, and improve user experience.

2. Types of Cookies We May Use

Essential Cookies

These cookies support basic website functions, such as page loading, form submission, security, and navigation.

Performance and Analytics Cookies

These cookies help us understand how visitors use the website, which pages perform well, and where improvements may be needed.

Functionality Cookies

These cookies may remember user preferences, form choices, or website settings.

Marketing or Advertising Cookies

These cookies may help measure advertising performance, understand campaign results, or deliver more relevant service-related ads where permitted by law.

3. Third-Party Tracking Tools

We may use third-party tools such as:

• Google Analytics
• Google Ads tracking
• Website form tools
• Call tracking tools
• Scheduling tools
• Security or spam-prevention tools

These providers may collect technical information according to their own privacy policies.

4. Managing Cookies

Customers can manage or disable cookies through their browser settings. Some browsers also allow users to block third-party cookies or delete stored cookies.

If cookies are disabled, some website features may not work properly.

15. Payment Information

If customers pay by card, bank transfer, online payment, or another electronic method, payment information may be processed by third-party payment providers.

MS Appliance Repair Services does not intentionally store full credit card numbers on its own website systems unless clearly stated through a secure payment provider.

Payment providers may collect and process payment details according to their own privacy and security policies.

16. Photos, Videos, and Repair Documentation

Customers may provide photos or videos of appliances before service. Technicians may also take photos or videos during a repair visit when needed for:

• Diagnosis
• Repair documentation
• Part identification
• Warranty records
• Insurance records
• Customer approval
• Proof of appliance condition
• Protection against false claims or disputes

MS Appliance Repair Services will use reasonable care when handling photos or videos. Customers should avoid sharing unnecessary personal, private, or sensitive items in the background.

17. Reviews and Testimonials

If a customer submits a review, testimonial, rating, comment, or feedback, MS Appliance Repair Services may use that content for service improvement, reputation management, website display, marketing, or customer support.

We may display the customer’s first name, initials, city, service type, or review content where permitted.

Customers should avoid including private personal information in public reviews.

18. Links to Other Websites

Our website may contain links to third-party websites, platforms, payment pages, booking tools, social media pages, review sites, or manufacturer websites.

MS Appliance Repair Services does not control third-party websites and does not take responsibility for their privacy practices, security, content, or policies.

Customers should review third-party privacy policies before submitting information to those websites.

19. Changes to This Privacy Policy

MS Appliance Repair Services may update this Privacy Policy from time to time to reflect changes in business practices, technology, legal requirements, service offerings, or website functionality.

Updated versions may be posted on our website. Continued use of our website or services after an updated policy is posted means the customer accepts the revised policy.

The “Effective Date” at the top of this page shows when the policy was last updated.

20. Contact Information

For privacy questions, data requests, SMS opt-outs, email unsubscribe requests, or concerns about how MS Appliance Repair Services handles personal information, please contact us:

MS Appliance Repair Services
Phone: (773) 574-8629
Email: msappliancerepairsvc@gmail.com
Website: MS Appliance Repair Services website